Discuss Data

The quality of your content depends heavily on the research material you use to create it. Depending on the topic and industry, you may need to go beyond Google and look at books, studies, reports, and even graphic materials. Make sure you dedicate adequate time to research when creating your e-book ...

Take Magazine Luiza, which has its own smartphone platform and even a virtual assistant, Lu. Purchases made through the app usually come with a good discount, and it also profiles the consumer's purchase to send personalized offers. Ponto Frio, Centauro, Netshoes and other brands also have their own ...

The phases of a business: learn how to make your company grow . One of the biggest challenges for entrepreneurs is knowing how to make a company grow, given that the market is increasingly competitive and the different offers available from competitors.

To ensure a prominent place in the segment in ...

Consumer habits have changed a lot in recent years – and this has increasingly applied to the relationship between motherhood and digital marketing .

A recent survey conducted by MRI Simmons found that 27.4% of parents surveyed said they were more likely to buy products they saw being used or ...

Instagram ads with the lead generation objective are a great way to collect user information. Plus, this objective supports all types of Instagram ads.

This way, your company can have access to data such as your email addresses and contact phone numbers. This information can be used in special ...

ideal customer (ICP) for your company
Nowadays, knowing your ideal customer profile (ICP) is essential. This way, you can say the right thing, at the right time, to the right person. Everything that helps your company convert leads into customers and generate sales.

It is worth noting that the ICP ...

Brand advocates can help B2B marketers harness the passion of their most loyal fans to drive business value.

When customers are unhappy with your products, services, or experience, they have a lot more power to disrupt your brand than they did in the past. This is even more important in the B2B ...

ANS is the regulatory agency responsible for controlling, regulating and monitoring the activities of private health and dental plan operators, as well as contributing to the development of actions in the health sector in the country — enabling market competitiveness while aiming to balance the ...

In December of last year, the National Congress began analyzing the Union's public budget proposal for 2022. According to the text sent by the Executive, there is a forecast deficit of R$49.6 billion in the federal government's finances.


Regarding the Gross Domestic Product (GDP), the expectation ...

The adoption of technological resources in the Brazilian electoral system is nothing new. Since 1996, when the first electronic voting machines were used, still in the testing phase, the country has been continually investing in improving the process.


In the 2000s, electronic voting was ...