How to sell online using online stores and advertising sites

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Selling online has become very common because it offers ease and convenience to people.

Online stores and advertising sites are the channels that enable online purchases and product research.

This type of tool is very necessary for a better user experience at the time of purchase.

And knowing which channels are best is essential. Read the article and understand how to use e-commerce and marketplaces .

Learn to Sell Online
With the advancement of technology, the internet and the channels that exist on it are a means of connection and sales.

Because nowadays , online sales are very present in society and have become a profession for many people.

And for entrepreneurs, investing in virtual cameroon whatsapp lead commerce is a very efficient alternative to increase sales.

This is due to the growth of e-commerce in Brazil in 2019 – around 15%, with an estimated revenue of R$61.2 million in online sales of consumer goods.

Therefore, many retailers are migrating to the online world, with virtual stores and sales on marketplaces.


Understand a little about E-commerce
E-commerce , or electronic commerce, is any sales action over the internet, that is, sales made by a company/brand through its own digital platform.

In this way, all commercial operations are carried out using online tools, and therefore, E-commerce ends up differentiating itself due to its digital structure.

Online commerce can be an extension of the physical store or a migration, whatever the model selected.

In these purchasing channels, the user ends up taking an agile action, due to the ease that the internet provides, however the company's logistics and strategy must be punctual.

Therefore, E-commerce has been growing more and more every day with its virtual stores and online sales.

Marketplaces: What are they?
In addition, there are marketplaces or advertising sites, which are places that bring together several sellers in the same space, in this case, on the internet.

Through a marketplace, it is possible to sell through platforms and take advantage of their organic traffic.

Users who have already purchased on the platform and were successful will feel confident in searching for products and making purchases on it again.

Examples of marketplaces:

Free Market;
B2W (Americanas, Submarino, Shoptime);
Via Retail (Extra, Casas Bahia, Pontofrio);
Amazon;
Magazine Luiza;
Dafiti;
NetShoes;
Zattini;
Tricae;
Olist;
Facebook; among others.
How to Use E-commerce and Marketplaces?
If you already have a physical store, but want to migrate to a virtual store, you must first understand that the way of working online is different , check out this article .

But if you don't have a formal business yet, but are planning to sell online, you need to estimate your revenue and check which regime your company will fall under.

Generally, entrepreneurs who are just starting out fall under the MEI (Individual Microentrepreneur) regime.

Check here how to open a MEI .

After opening a CNPJ, it is time to check what the company name will be and how sales will be made, whether in your own virtual store or through advertising websites.

Oh, and don't forget to check what will be sold, understand your company's target audience, study the competition, set prices, among other details.

Generally, when a company opts for its own online store, the layout is customized and it is possible to have several processes involved in the daily sales and management routine.

However, it is necessary to choose a quality platform that offers optimization and ease, both for the customer and the entrepreneur.

It is not an easy task to open an online store, but you can be sure that it is an innovative and effective way to increase sales and be successful.

To understand more deeply about E-commerce and Marketplaces, check out the E-book with the complete and definitive guide that Soften has prepared.

Have your Virtual Store with Soften Systems
If you are thinking about opening your online store, it is time to learn about an efficient e-commerce tool.

Soften Sistemas offers entrepreneurs their own virtual store, through GerencieAqui , with which it is possible to:

Make your Sales in your Own Virtual Store;
Have Custom Layouts for your company;
Integrate all Store Sales with the Management System;
Register and Manage all your Store's Emails;
Categorize all the Products in your Store in a Simple Way;
Organize and Manage Products on different Pages in E-commerce.
Did you see how complete the tool is? Well, know that there are still several advantages when purchasing the Soften virtual store .

Contact the sales department and speak to a specialist to learn everything about e-commerce and management.