When to Deviate from Your Telemarketing Script

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Here are some ways to use Klaviyo’s AI for your automated marketing flows: Customer Lifetime Value (CLV) Klaviyo calculates both the historic and predicted CLV for each customer. For high CLV customers, you might trigger special VIP offers. Churn Risk This metric helps you identify customers who are at risk of disengaging or not repurchasing. Klaviyo provides a color-coded risk level (green for low, yellow for medium, and red for high).

For those with high churn risk, you uganda telemarketing list could initiate a win-back flow. Expected Date of Next Order Klaviyo predicts when a customer is likely to make their next purchase based on their past order patterns and the behavior of similar customers. If a customer typically orders every days, you could set a reminder email days before their predicted next order date with a limited-time discount to prompt an earlier purchase. Optimized Sending Times Klaviyo will automatically send emails at the most effective time of day based on each customer’s engagement data.

When setting up your flow, simply choose the “Smart Send Time” option. ecommerce automated flows banner Top Klaviyo Flows: Essential Email Automations Mastering Klaviyo Flows means setting up a few key email automations. From welcoming new subscribers to sunsetting inactive customers, these are the essential flows that can elevate your email marketing game. Welcome Series A Welcome Series is sent to new subscribers or customers to help build relationships from the start.