High-Impact Online Programs (HiOPs): These are five-week online courses designed to allow students to balance their studies with other commitments, both work and personal.
Full-immersion learning: These face-to-face learning systems, starting with the 11-week, full-time Data Science Bootcamp, give students the opportunity to develop specific skills that allow them to transform or accelerate their careers in an increasingly dynamic job market.
What was our challenge?
After building the High-Impact Online Programs and Data Science Bootcamp list of australia consumer email from scratch, IEXL approached us to implement a comprehensive Inbound Marketing and Sales Funnel plan . We then created a lead nurturing model capable of generating Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) in a short period of time by enhancing the impact of the content our client had already created, helping them convert these leads into customers.
How did we do it?
To meet the client's needs, we implemented a complete Inbound Marketing strategy and created customized communication flows for both HiOPs and Bootcamps with the aim of "encouraging" an almost immediate decision leading to direct enrollments within the timeframes dictated by the educational plans.
We have worked on the following IE Exponential Learning products:
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