How we test and review email capture tools

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This is because your email newsletter will reach a much higher percentage of your audience than Facebook or Instagram posts because it is not controlled by an algorithm.

Email capture tools have all the features you need to get more subscribers. Features like pop-ups, countdowns, and click-to-subscribe buttons remind visitors to sign up.

Aside from the email capture tools we already use on our own websites, we also looked at other popular options for small businesses. Here are the criteria we considered when selecting the plugins and tools:

First-hand experience: We tested each tool on real websites to make sure it works as intended and does not affect the website performance.
Features: We looked for email capture tools that allow you to personalize popups with targeting rules, design attractive opt-ins, and track your results.
Integrations: Since these tools are designed to brazil telegram data collect email addresses, we looked for options that easily integrate with the most popular email marketing services, including Constant Contact, Brevo, AWeber, and others.
User Reviews: We looked at other users' ratings and reviews to make sure the tool offers great features and support.
Why trust WPBeginner?
At WPBeginner, we've been doing email marketing for over a decade. Over time, we've tried different tools to capture email addresses, send engaging newsletters, and track our results. For more details, check out our editorial process .

With that in mind, here are some of the best tools for email capture in WordPress and beyond.


OptinMonster is the best lead capture software on the market. It helps you convert abandoning visitors into email subscribers so you can generate more leads from your existing website traffic.