SEMrush's Keyword Difficulty metric

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As you can see, the keyword “bookshelf” has a difficulty of 88%, which is a high difficulty. In this case, we can search among the variations, long-tail keywords and related words for options that have less difficulty and competition. Different search volumes on SEMrush. It is important to note that you should not feel stuck to those values, as they can vary from market to market.


However, they are an aid in the choice of words. Always check which pages are ranking for that keyword. If you norway telegram database notice that there are sites with the same or just slightly greater authority than yours, it is worth investing in those keywords. Therefore, it is important to know how to pick your battles. Imagine that you own a computer dealer. Definitely, the first word to invest in would not be “laptops”.


Google search for "Laptops". Simply look at the competition that you would have in the SERPs! Keyword Intent: It’s About What They Want to Find SEO is not about what people are looking for, but about what they want to find. Knowing the results volume and what people are looking for is important, but the main thing is to understand the intention they have with each search.