Images can enhance engagement but must be optimized for mobile devices: Compress Images: Reduce file sizes to improve load times. Use Appropriate Dimensions: Aim for widths between 600 and 800 pixels. Include Alt Text: This ensures accessibility and provides context if images don't load . 5. Choose Legible Fonts Legibility is paramount on mobile devices: Select Web-Safe Fonts: Fonts like Arial, Verdana, and Georgia are widely supported.
Adjust Font Size: Use a minimum of 14px for body text to whatsapp number database ensure readability . 6. Design Touch-Friendly CTAs Call-to-action (CTA) buttons should be: Large Enough to Tap: Aim for at least 44x44 pixels. Placed Prominently: Position CTAs above the fold for easy access. Visually Distinct: Use contrasting colors and ample white space to make them stand out . 7. Ensure Fast Load Times Slow-loading emails can lead to higher bounce rates.
To enhance performance: Minimize Email Size: Keep the total size under 60KB, including images. Avoid Heavy Elements: Refrain from using large images or embedded videos that can slow down load times . 8. Optimize for Dark Mode With the increasing popularity of dark mode: Test Email Appearance: Ensure your emails look good in both light and dark modes. Adjust Colors Accordingly: Use contrasting colors that are visible in both modes .