Phone Number Lists for Event Promotion

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Email marketing is one of the most powerful ways to connect with customers and increase sales and build trust in any business. In fact, email marketing has an average ROI of $36 for every $ 1 spent, making it one of the most cost-effective marketing channels available. Before you can hit the high-performing campaign button, you need to have a good, reliable email list for email marketing. So, breaking it down this way is essential to getting an email list that works well for you and your business.

Why You Shouldn't Buy Email Lists
Avoid doing the worst thing: buying email lists. It seems easy and quick, but it’s not worth it. People who buy email lists for email marketing usually get low engagement, lots of bounces, and lots of spam. In fact, emails sent from purchased lists come with an open rate of only 13.1%. Organic lists have better stats at around 21.5%. Purchased lists generally don’t comply with data protection laws like GDPR or the CAN-SPAM Act, resulting in some pretty expensive fines.

A better approach? Build your own email list for email marketing. This ensures you’re europe cell phone number list reaching people who actually care about your content, product, or service. Segmented email campaigns, which are only possible with organically built lists, generate 30% more opens and 50% more click-through rates than unsegmented campaigns.

One of the simplest and most effective ways to build an email list for email marketing is to add a sign-up form to your website, strategically positioned for maximum visibility and engagement.

Home Page: More often than not, your homepage is the landing page for most visits. Place your signup form above the fold—meaning in an area where it can be seen before someone has to scroll. This way, all visitors see the form from the start. Sites with well-positioned forms see up to 120% more signups than those without.
Blog Posts: Place a signup box in your sidebar or at the bottom of your blog posts. The former is best for those with really interesting and relevant content because customers will find a reason to sign up after they’ve consumed quality material. Embedding a form in a blog post can increase conversions by 50% .