The first step concerns the opening

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Let us always remember that the franchises that are most successful in expanding are those that know how to evolve and keep up with the times, continually satisfying the needs of their consumers.

Now that we have clarified this important concept, it is our duty to expose you to the three main phases of birth, growth and expansion of franchising; these are steps that aim to form the foundations of the activity, and absolutely cannot be ignored.

of the first pilot store that serves to check the potential of the student data initial project, study the public's appreciation, consolidate the procedures, the marketing plan and the financial plan. Also during this phase the weakest points of the franchise will be analyzed in detail, to be strengthened and improved in the future.

The second point of the path we can say is much more stable and static. The initial idea has been tested and has proven to be effective. The first franchise point of sale has been successful during its first year of activity, and it is already possible to start thinking about the future, but imminent, expansion.