4 ways to connect your company blog with email marketing

[suchona.kani.z]

In marketing, everything is connected like a puzzle, one step is related to the next and the next to the third. For example, did you know that connecting a blog and an email is really worth it? When you, as a marketer, get contact emails from your past, current or potential customers, you create a database of them and can continue to reach out to them. And if you are interesting in the eyes of the email readers, they will be happy to return to your website, your store, order your service and maybe even recommend you to others.

Consider linking your blog to your email marketing when you're creating or editing your content strategy. It will bring you a number of benefits. It's definitely worth taking care of both channels, as each of them taiwan email list serves to communicate with the public in a slightly different way. You'll use your blog as a tool to attract potential customers coming from search engines, and through email marketing you can establish contact with them on a much more personal level.

In this article, we will look at 4 ways to effectively combine blogging and emailing.

Link #1: Using compelling content for new emails
Continue to use the articles you publish on your blog. You can distribute the content as part of various campaigns that help sell. Use every text that can be interesting enough for the reader to remember you, visit your website or buy from you straight away. In e-mailing, you can set up automatic message sending sequences that will make your work easier.