The best thing about the balanced scorecard (BSC) is that companies can adapt it to their needs.
An example would be when a digital business surveys its customers to evaluate the quality of its services and receive suggestions for improving its work and increasing sales.
Using the information obtained from the surveys, they create a balanced scorecard like the one we present below:
Presentation1-1
As you can see, this information can help company executives or linkedin database managers identify their main needs in a more objective way.
balanced scorecard team management indicators
Strategic map of actions
A strategic action map is a graphic that represents an organization's strategic objectives through a series of illustrations that demonstrate the cause-and-effect relationship between each aspect of the Balanced Scorecard.
Because it's a graphical visualization of all strategies, it allows the team to understand the objectives set to improve the organization's internal performance and facilitate communication.
Additionally, it merges all organizational strategies, which can be beneficial for each team member, allowing them to work under a single lens and see how their work and performance impact the company.