How to use statistics in digital marketing

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Statistics help digital marketers make informed decisions to maximize the success of their strategies. How to do that?
Human psychology plays a key role in both traditional and digital marketing. While traditional marketing often relied on tried and true practices, success was never guaranteed, especially due to the lack of measurable metrics. However, with the advent of the digital age, analytics began to play a significant role in the success of marketing approaches .

Today, we have the ability to track and measure the greece phone number data effectiveness of digital marketing strategies using concrete numbers. For example, email marketing now generates an average return on investment of 36 crowns for every crown spent, information that gives marketers greater flexibility in allocating resources.

Statistics have become an essential element for accurately targeting specific target groups and identifying key areas of interest. In this article, we will focus on the use of statistics in various digital marketing strategies . How can numbers provide the necessary support for effectively reaching audiences and identifying key moments in marketing campaigns? We will discuss all this in the following paragraphs.