Product packaging can also help you increase your average order value. By offering bundles of related products at a discount, you can encourage consumers to add more items to their carts, thereby increasing the overall order value.
4.4 Differentiation from competitors
By offering product bundles, you can differentiate your store from your competitors and create unique and attractive products. This can help you stand out in a competitive market and attract consumers who are looking for different products.
5. How to create a package on Amazon
Creating a product bundle on Amazon is a great way to offer consumers discounted prices on multiple products. Keep in mind that product bundle listings are subject to the same fees and standards as other product listings on Amazon. So, it’s important to carefully research your target audience and set competitive prices to ensure the czech republic number data success of your bundling strategy. Here’s a step-by-step guide to creating a product bundle on Amazon:
As shown in Figures 1 and 2, go to the Brands section of your seller account and select the Virtual Package option to go to the package setup page.
Figure 1: Go to the Brands section of your seller account and select the Virtual Package option.
Figure 2. Interface for filling in the “New Virtual Package”
As shown in Figure 3, click "+ Add Products..." to select the individual products you want to include in the package. You can search for these products using the product name or ASIN (Amazon Standard Identification Number), select them, and submit.
Figure 3: Click “+ Add Products…” to select the individual products you want to include in the package.
Upload an image of the bundle as shown in Figure 4. You can use an image of a single product or create a composite image showing all the products in the bundle.