In short, racing car > golf cart
Page speed optimization is certainly complex and confusing, but it’s an essential component to achieving better rankings. As a website owner, you’re in this race whether you like it or not – so you might as well do everything you can to make your website a race car instead of a golf cart!
Competition
This article will walk you through a problem many SEOs face: cannibalization. What is it, how do you identify it, and how do you fix it? Watch to find out!
Competition
What is competitive eating?
We suspect that a site is performing poorly because germany mobile database it has two competing URLs. So maybe we think the site is splitting traffic between two different URLs, or Google is confused about which URL to show. It’s also possible that Google thinks there’s a duplication of content or something similar. Regardless, because there are two similar URLs, search engine performance is poor.
Let’s say we’re trying to rank for the keyword “burgers.” The first page that the search engine ranks is the page called Inferior Bergz; the second is the Buy Burgers page on our website in the shop subdirectory, which is a business landing page where you can buy burgers.
And then in third place, we have our best burgers blog page, which tells you what makes a good burger, how to recognize a good burger, and where to go to get a good burger, all of that more neutral review information.
If our website only has one page for the same keyword, then maybe it can be ranked first and get more traffic. In this case, we call it cannibalization.