Google has a dedicated

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Controllable? Partly — in the case where the primary category is included in the summary along with location information, the business is contributing the information that yields that summary, and in the case of well-known entities that have control of a Wikipedia page, there would be some editorial control built into the source from which Google is deriving the description, but overall, it is Google who generates these summaries. 12. Further Directional Cues This is a feature which only appears on some Google Business Profiles.


In this example, the user is being given information about the walking mobile phone number database distance to nearby major local attractions with embedded links to those venues. Controllable? No, but do be sure your map pin is correctly located so that Google can easily identify whether your business is located near to local attractions. 13. Address For brick-and-mortar businesses, this line must display a genuine, physical address that complies with Google’s extensive guidelines. For service area businesses that don’t serve customers at the company’s premises, Google wants the address to be hidden, and instead of showing a street address, an “area served” section like this will typically be shown: Controllable? Yes — brick-and-mortar business owners provide their address, though the public can suggest edits to it.


page of instructions regarding listing and editing addresses. Where to control? From the NMX, click on “Edit Profile” and then the “Location” tab to edit your address. This is also where the toggle is located to hide or display your address. For service area businesses, the place to edit your information is also located in the “Location” tab of the NMX. You can add up to 20 locations describing your service area, but its overall boundaries shouldn’t extend beyond about 2 hours of driving time.