What are duplicate pages on a website?

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The appearance of copies on the site is associated with various reasons, but the search engine will not sort them out. It will simply mark the site as incorrect and lower its positions in the search. But the owner of the Internet resource needs to know about this: he must delete duplicate pages on the site as quickly as possible and try to prevent their appearance in the future. Reading further, you will understand how to do this.


Duplicates are sections that contain the same information. They may appear accidentally, due to the administrator changing the structure of the site or incorrectly dividing it into clusters, due to incorrect settings or during autogeneration.

Duplicate elements have a negative nurses email list impact on SEO promotion, because search engines recognize them as non-unique. Accordingly, due to low-content elements, the rating of the entire site decreases. If you want to see your brainchild at the top, then duplicates must be constantly monitored and quickly eliminated.

Website development

Source: shutterstock.com

Reasons for duplicate pages on a website:

Many developers use a content management system (CMS) , although it can be the reason for the appearance of duplicate sections. For example, an article was written for several sections on a resource, but their domains are included in the address of the site where the entry was posted. As a result, similar ones of this type were formed:

wiki.site.ru/blog1/info/

wiki.site.ru/blog2/info/

Technical sections . Most of these situations arise when working with Bitrix and Joomla. For example, when developing site functions - search, filtering, generation, etc. Any of them can generate parametric addresses with the same information in relation to a resource without parameters in the URL, for example:

site.ru/rarticles.php

site.ru/rarticles.php?ajax=Y

Human factor . The situation usually arises due to the carelessness of the site administrator, who placed the same text in different places.

Technical errors . When using different information management systems with their own settings, incorrect generation of links can lead to duplication and even looping, as in the case of an incorrect link in the Opencart system: