What are gift cards?
We have been hearing about them for years and we have certainly received some for our birthdays. They are real cards that can be physical or digital.
There are two main purposes of gift cards:
Gift: Give the possibility of being able to give a gift of a russia whatsapp number budget to a friend, relative, acquaintance the cash in person. In this way, the recipient will be able to choose which products in the store to buy with the card.
Commercial Promotion: They can be a great commercial promotion tool for stores. They allow you to anticipate sales and give users the freedom to choose what is useful for them. They are also traceable, so you can collect customer data for future marketing activities.
Main differences between coupons and gift cards
While gift cards are cards of the same value spent in money (e.g.: I give €50 and I receive the card of the same amount), coupons offer discounts that can be percentages (e.g.: 10% discount) or of the value in money (e.g.: €50 discount).