Intern seminar report/Owaki

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ishanijerin1
Posts: 61
Joined: Tue Jan 07, 2025 4:36 am

Intern seminar report/Owaki

Post by ishanijerin1 »

Good morning. I'm Owaki, an intern. The SNS seminar I attended this time covered the basics of SNS advertising and examples of successful campaigns .


Characteristics of SNS Advertising

First of all, we were given two major characteristics of SNS advertising as a whole, and by clearly understanding how it differs from other types of advertising, my interest in SNS advertising has increased. SNS advertising is completely different from other types of advertising in terms of targeting methods, accuracy, and display , so I was impressed by how different the same ads can be. Furthermore, I learned that each SNS, such as Twitter ads, Facebook ads, and Instagram ads, has a different user base, so each has its own characteristics and can be used differently. I also learned that because it is advertising linked to SNS accounts, it has various advantages that are different from other types of advertising.

The purpose of increasing followers
We learned that when creating a company account and running ads on SNS, it is very important to increase the number of followers, because first getting people to recognize pr directors email database your product leads to purchases and becoming fans. Also, as the number of followers increases, the accuracy of measuring effectiveness also increases, so we learned that the purpose of increasing followers is to make SNS account management more efficient .


Specific implementation methods and success stories
I learned some important points for increasing followers. I learned that persona, targeting, and campaign are the three key points, and that by carefully and precisely designing these, you can increase your followers. I didn't really understand it just from hearing the words, but the explanation was very easy to understand because it included success stories that actually led to results such as an increase in followers, and even I, who have no knowledge of SNS advertising, was able to understand it. I heard two success stories, and they were for clients in completely different industries, and both had clear results in numbers, so I felt that they were very credible methods for increasing followers.

Impressions from the seminar

I think I was able to gain some knowledge about social media advertising through this seminar. I think that from now on, I will be able to look at the social media ads that I usually see without thinking too much about it and think, "I wonder if this product is being advertised on this social media site because it targets this age group," or "I think this ad will increase my followers." Also, this seminar was very easy to understand and I was interested, so I would like to take it again if I have the opportunity.

summary
What did you think of the intern's report? I hope it gave you a different perspective on our seminars!


At inglow, we aim to help companies across the country in the field of digital marketing, so we will continue to provide opportunities for free learning, such as holding seminars and consultations, and updating our marketing blog.

This time the seminar was about SNS advertising, but we are also holding a "Free Web Marketing Consultation Session" where you can get individual advice on things other than SNS advertising, so be sure to check this out too!

Rimowa is also offering "Free WEB Marketing Consultation" during this period.



Now is the time to focus on reviewing corporate PR and marketing strategies!

Now that people are being asked to stay home and it is difficult to come up with new ways to attract customers and promote sales, this is the perfect opportunity to reassess your corporate public relations and marketing.

In fact, our clients have contacted us by phone and email, saying, "Now is the time we can spend time renovating our websites and creating content for social media."
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