All scenarios from the guide can be configured in Carrot quest independently or with the help of our growth team .
How to use the guide
Select a funnel stage , such as “Getting a contact”, “Converting to a lead”, “Activating to a product”, etc.
Select the mechanics that can help you achieve the goals of a specific funnel stage. For example, at the "Conversion to Lead" stage, you can set up mechanics with trigger messages, personalized pop-ups, etc.
Select a scenario and adapt it to your service . To make it easier for you to refine the scenarios, we have provided examples of texts and conditions for sending messages. You can set any timeouts - we have shown the most successful options in our experience.
General scheme of the scenarios that were discussed in the guide
General scheme of scenarios that were analyzed in the guide. Carrot quest tools allow you to interact with users at all stages of the funnel
Visiting the site
Carrot quest helps to attract a relevant audience to the site by collecting data about users.
Carrot quest records all user actions on the site and in messengers. This data is used for personalized trigger communications. But it can also be used to set up look-alike advertising: your ad will only be seen by those users who are similar to your customers.
Mechanics: setting up look-alike advertising
The goal of the scenario is to reduce the cost of customer acquisition by showing ads to users who are similar to your customers.
How to set up a scenario
Upload the database to the advertising account and set up look-alike advertising for similar users.
You can download data about all users that are in the database:
Setting up look-alike advertising
Or you can choose the segment that is most interesting to you. For example, download data only from those who came to the demo. Then the ad will be seen by users who are more likely to convert to sign up for the demo.
Setting up look-alike advertising
Getting contact
Carrot quest tools help to collect a subscriber base, so that later they can be warmed up list of spain cell phone number before purchasing. This section shows mechanics with subscribing to an email newsletter and a Telegram bot.
Mechanics: Subscription to email newsletter
Scenario: Building a Subscriber Base for Email Newsletters Using a Pop-Up to Attempt to Leave a Blog
A pop-up is a pop-up window that can be displayed on top of the content or on the side, so as not to distract the user from studying the site. The display of a pop-up can be configured based on the actions of site visitors:
went to the product page,
trying to leave the site,
spent more than 5 minutes on the site and did not leave a request.
The goal of the script is to proactively collect contacts of users who are going to leave the blog without performing the target action. A mailing with useful materials will be more interesting to those who came for the content, so we show a pop-up in the blog.
How the script works
Download the customer base from Carrot quest.
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