Winner: ActiveCampaign is the clear winner due to its superior automation and much more reasonable pricing. -. Email Marketing HubSpot 's free CRM plan lets you send up to , marketing emails per month to your contacts, though all of the design templates are for paid users. Alternatively, you can sign up for the Marketing Starter plan for per month for , contacts and , emails email templates included, though that's a bit pricey. ActiveCampaign , on the other hand, offers a good variety of templates in its most basic plan. For , contacts, you'll pay exactly half of what HubSpot charges.
What's more, ActiveCampaign lets you send unlimited emails. performed taiwan telegram data very well in our latest tests, scoring around ninety points. ActiveCampaign Email Templates A great feature of both tools is campaign reporting. More on that in the next section. Winner: Given the limitations of HubSpot’s free plan and the price of a paid account, I’ll give this spot to ActiveCampaign. After all, it’s better geared toward email marketers than HubSpot, which is primarily a CRM tool. - for ActiveCampaign. Reporting The reporting features in both HubSpot and ActiveCampaign are excellent.
As you can see in the screenshot below, ActiveCampaign has a report for everything contacts, deals, email campaigns, automations, etc., meaning you can drill down into every aspect of your sales and marketing efforts. An interesting feature of ActiveCampaign is the Deal Task Overview report, which gives you access to CRM-related task and results data. ActiveCampaign Reports In HubSpot, you can choose what appears in your reporting dashboard, and you can see multiple reports side by side. This allows you to get a more holistic view of what’s working and what’s not, and since you also have rep performance data, you can see who’s working and who’s not.