Automation Brevo provides impressive automation features

[Rakibul200]

activecampaign segments Another standout feature is the ability to send highly personalized emails using conditional content. This means you can tailor specific parts of your email – such as product recommendations – based on a recipient's previous interactions or interests. On certain plans, you can also access advanced lead scoring, which ranks your contacts based on specific actions or behaviors, and can be useful for identifying your most engaged subscribers. What’s more, you can also create segments while crafting your email campaign – a unique time-saving feature that I haven’t seen in too many other platforms.

Good work ActiveCampaign! ActiveCampaign’s tagging malaysia telemarketing list system also offers a more flexible and dynamic way to segment your audience compared to Brevo. Winner: ActiveCampaign takes this round with its superior segmentation options, tagging functionality, and advanced personalization features. Brevo – ActiveCampaign Round : for its price, allowing you to create triggered campaigns based on contact data, email engagement, web behavior (via tracking code), and ecommerce activity. You can integrate all of Brevo’s features into your workflows, and at EmailTooltester (that’s right, we use Brevo as our email marketing platform!), we’ve used it for sending opt-in requests after live chats and offering discounts following meetings.

brevo automations Brevo’s workflows are surprisingly comprehensive, with features like lead scoring, campaign testing, and a ‘Best Time’ tool to optimize send times based on past performance. It also supports transactional emails (e.g. purchase confirmations) via SMTP, which is a nice touch for managing both marketing and transactional messages. However, we’ve yet to find an email marketing platform that can beat ActiveCampaign when it comes to automation. ActiveCampaign allows you to automate nearly every aspect of your marketing, from campaigns and deals, to SMS and ecommerce. activecampaign automations ActiveCampaign’s + automation “recipes” are organized by category, making it easy to find ready-to-use workflows for tasks like cart abandonment or post-purchase follow-ups.