How B2B Affiliate Marketing Can Benefit Your Business

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As part of a B2B program, your partners will feature your products on their websites. This can help build brand awareness among a whole new audience, which can boost your sales . In fact, affiliate programs generate between 15-30% of all advertiser sales.

As these customers become familiar with your brand, they may start visiting your site directly. In fact, 38% of marketers identify affiliate networks as one of the best ways to attract new customers .

At this point, you will no longer need to qatar business email list pay your partners a share of your profits. Since the true value of B2B affiliate marketing lies in the CLV, if you can successfully convert affiliate traffic into loyal, repeat customers then this can significantly increase your profits .

How to Start a B2B Affiliate Marketing Program (in 3 Steps)
A B2B network can create brand awareness, generate sales, and increase your average CLV. These are all compelling reasons to create your own B2B affiliate marketing program, so let’s get started!

Step 1: Attract the best B2B affiliate partners
The success of any affiliate network depends on the quality of its partners . There is evidence to suggest that less than 10% of affiliates drive 90% of total conversions and sales . However, finding the right partners is even more important for B2B networks.