You can find all the campaign details on tiktokshopsmal

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This initiative is an opportunity for companies to stand out, even on Saturday for small companies, on November 26th. The campaign also relies on guidance from influencers on the platform who started small and are now very successful there.

And to encourage creators to turn content into ads on the social network, TikTok is also giving US creators $100 worth of ad credits for those who invest at least $50 into their first sponsored campaign.



The platform also encourages all users to use the hashtag #ShopSmall to Spain whatsapp Material share where they are shopping for Christmas gifts this year.


Final Tips
The highlight of the incentives, without a doubt, is the Seasonal Marketing Guide made by Meta. The interactive material brings very valuable tips to run campaigns that work, inside and outside Meta’s platforms.

In addition to the hashtags and templates that both are proposing, the ideal is to stay up to date with the latest trends. Scroll through the feed and see which audios and filters are popular there. The potential for virality, especially on TikTok, is very high when you understand how to take advantage of the platform’s resources.

And finally, what kind of inspiration are you offering to the market? It’s worth checking out our article with insights from Google on consumer behavior in this very important quarter. Spoiler: Consumers desperately want gift ideas (I include myself on that list). How is your brand helping consumers get the bright idea of ​​choosing your product?

Do you want to continue to be updated with Marketing best practices? I strongly suggest that you subscribe to The Beat, Rock Content’s interactive newsletter. There, you’ll find all the trends that matter in the Digital Marketing landscape. See you there!