. Format
Have all the elements mentioned above been defined or chosen? You are ready to create the design of your business card! Despite the small dimensions of this medium, there are a thousand and one ways to format a business card.
Here are some tips and examples of layout:
Your logo must be clearly visible, legible and easily identifiable. A tip: play on the front and back to highlight your logo:
L'Assaut Swing Business Card
Organize information clearly and get to the point:
The Wave Factory Business Card
Use graphic elements from your visual identity to bring your card design to life , such as a pattern for example:
Business card An Ice Cream in Nice
If you have nice photos , feel free to use them:
Benedictus Wicaksono business card
Avoid frames
It is very common for the cuts of printed materials not to be completely straight. Don't panic, these differences are often so small that they are not noticed, unless... a frame highlights this problem.
In short….
All these ideas and tips mexico phone data are the daily life of a graphic designer. If you want a quality business card that reflects your brand image with a bold and effective layout, it is necessary to have the assistance of a professional.
06.
You can stand out by paying attention to the finishes: an original material, a special paper, metallic ink, etc. little extras that will transform your business card into a unique object that your contact will treasure.
The materials
Your business card can be printed on countless materials: cork, wood, plexiglass:
Out Line Cork Business Card
Tim Wan Plexiglass Business Card
These beautiful objects will cause a sensation, but it is obvious that the choice of a particular material will have a significant impact on the production cost of your cards. In fact, the most common is still paper!
Paper that is too thin and easily damaged can reflect a poor quality image. It is therefore strongly recommended to use a weight of at least 320 g. A glossy finish will give a precious appearance to your cards, while a matte finish will bring a more natural side. You can also stand out by using a special paper, such as grained, pearlescent, recycled or colored edge paper.
French-Upers business card
Blush Publishing Business Card
Printing techniques
There are various techniques for enhancing print renderings or highlighting certain graphic elements of your business cards such as the logo or your name:
Embossing makes it possible to highlight a graphic element by creating relief on the paper.
Engraving , on the contrary, will create a hollow to emphasize a pattern or text for example.
Pier 3 Tapas Business Card
A metallic effect will bring a luxurious touch to your cards.
Home 3D Business Card
You can also opt for a selective varnish finish which will give a shiny effect to certain parts of your card.
07. Send your business cards to the printer
To ensure quality prints, the files sent to the printer must meet certain standards.
First of all, it is strongly recommended to send files in vectorized PDF format and optimized for professional printing. It is also necessary to ensure compliance with the printer's standards regarding the following technical aspects:
The lost edge corresponds to the added margins allowing cutting errors not to be visible (this margin is on average 3 mm beyond the cutting line)
The Safety Line is the limit beyond which no important element of the design is positioned so that it is not cut off during cutting (this limit is generally 3 mm from the cutting line).
The more copies of a card you order from the printer, the lower the unit cost will be. But don't get carried away! Because you will certainly have to change the information on your business card, which will require a new print run. You will then end up with hundreds, if not thousands, of obsolete copies. Beyond needlessly cluttering up your cupboards, this contributes to deforestation. Think of the environment!
What could be more exciting than receiving copies of your business cards fresh from the printer? They represent as many promises of meetings and future projects. Test their effectiveness and impact on your targets, taking note of possible developments to be made during a future print run.
Need new business cards to ensure a more professional image?
The finishes that make the difference
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