Complete customer data and audience focus system

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LINE + SMS" cross-channel application to expand the membership pool and complement each other to achieve synergy
First of all, many brands in Taiwan are already operating LINE official accounts , but they have not thought about integrating the two channel systems of "SMS" and "LINE", which can produce complementary benefits and save costs significantly. MAAC can integrate your "LINE" and "SMS" marketing, automatically sending messages to different customers through different channels at the lowest cost, avoiding repeated sending of messages through multiple channels, resulting in wasted marketing costs. In addition, you can also take the opportunity to call back sleeping customers on LINE through text messages, or make more use of text messages to guide consumers to become LINE friends.

Taking the Spring Festival period as an example, brands may invest a lot of resources in designing LINE OA communication messages, hoping that customers will play lottery games through LINE interactive malaysia whatsapp phone number modules , and use the LINE award management system to send Spring Festival discounts to customers. At this time, the brand can use a short "SMS message" to explain that "Join LINE to receive limited-time coupons during the Spring Festival" to guide consumers who were originally missed by LINE OA to join LINE OA to amplify the number of contacts during the period.

2. to accurately screen audience packages according to schedule
When a certain period comes, brands that have not planned in advance will be in a hurry. However, if you have the commonly used MAAC focus tag function, you can collect customer information in advance for important event dates throughout the year, and this information can be directly used in focus communication in LINE and SMS.

For example, a certain household products brand has products that are mainly targeted at "couples" and "environmentalists", so it pays special attention to holiday schedules such as Mother's Day and Earth Day. Therefore, these brands can collect consumer tags in advance through MAAC to understand which consumers have partners and which consumers care about environmental issues. When the schedule comes, they can immediately screen out accurate audience packages. Precise communication will not disturb people and save money. Message fees. In addition, the delivery rate, click-through rate, conversion rate, and revenue of all messages can all be traced in MAAC reports.