Other LINE official account industry applications

[aminaas1575]

E-commerce/retail industry keeps up with new retail trends
The concept of " new retail " that e-commerce/retailers should pay attention to was first proposed by Jack Ma, the founder of Alibaba, in 2016. He asserted: "In the next 10 or 20 years, there will no longer be e-commerce, only new retail." New retail includes a wide range of concepts, but the core idea is to put consumers at the center and develop C2B The three business activities of , DTC and OMO are based on the latest technologies such as big data and AI, and fully integrate online, offline and logistics.


This year , financial cloud regulations have been relaxed, and the financial industry has begun to accelerate digital transformation and introduce digital marketing tools. You can refer to this article . As for other industries, you can refer to more specific industrial applications (medical industry, catering industry, beauty industry, etc.). It is recommended to italy whatsapp phone number read the instructions on LINE's official website . The 101+ information introduced in this article is not limited to specific industries, but can be widely used by various LINE OA operators.

Click me to return to the directory

5. Data management: LINE data collection, analysis and application
41. When operating a LINE official account, why is data important?
Data can be said to be the prerequisite and most important foundation for successfully operating a LINE official account.

The aforementioned LINE official account friend accumulation, membership management, and marketing interaction should all be driven by data. Because in the world of digital marketing, brand owners or marketers use data to understand consumers. Only by accurately understanding consumers can we accurately classify consumers and use corresponding content and incentives to interact with consumers.