Apple App Store vs Google Play

[sharminakter]

As many as 82% of users discover apps by browsing app stores or following app recommendations provided by the app stores themselves.
How people discover new apps
This means that most people only download apps after seeing them in an app store.

But with over 5 million apps in the Apple App Store and Google Play combined, it's difficult to gain presence and visibility.

Without app store SEO, your app's ranking and visibility are at the mercy of the app store's search engine and a little luck.

Ongoing mobile app SEO work is essential to benin phone data your app's success in its most important marketing channel.

ASO for Different App Stores
The available fields, ranking factors, and importance of each vary from app store to app store.

So it's important to understand what elements to target when optimizing for different app stores.

Despite the growing number of app stores, most people use the Apple App Store and Google Play, so below we'll walk you through the differences between the two.

Despite the similarities between Apple Store and Google Play, there are a few key differences that will affect your ASO efforts. In other words, there are differences between Apple Store SEO and Google Play SEO.

First, both platforms require apps to be reviewed and approved before being launched in app stores.

Approval of an app typically takes anywhere from 24 hours to over a week, depending on its size and complexity.

If you are targeting a specific date for your app launch or update, you should consider submitting it at least a week in advance.