The future of email marketing will not be static; it will be interactive. Email marketing aims to make your emails more than just readable. People have a reason to spend time and engage from their inbox without having to leave it with a quiz, poll, survey, or thread.
This email marketing trend with interactive elements helps users remember your emails and spend more time on them. Plus, people are more curious when there’s something to interact with, which increases click-through rates.
Example: Interactive emails are a great example. They’ve been embedding quizzes right into their emails for a while now, and it’s genius. Instead of just seeing someone’s name and a few words of text, recipients can take a quiz, answer a few questions, and engage without ever leaving their inbox.
Mobile-First Design: How to send email: email that fits the device people are using.
If anything, you can’t ignore that 40% of emails are opened on europe cell phone number list mobile devices and you need to see how your emails look on a smartphone. The non-negotiable email marketing trend of 2025 is mobile-first design. Essentially, you need to write emails that are easy to read, easy to click, and easy to navigate on a phone or tablet.
Short subject lines, large buttons, and layouts that respond to whatever screen they’re on are all features of mobile-first email. The majority of your audience you’re not reaching are those who optimize your emails for mobile. This is just an idea to make sure your message gets through no matter what device the person is using.
Example: Starbucks’ mobile email is worth checking out. It’s clean and simple and has big, easy-to-click buttons for things like redeeming rewards or viewing special offers. It’s the same experience whether you’re on a phone or a computer, which is what we want.
Exploring New Avenues with Phone Number Lists
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