what do you like

[kexej28769@nongnue]

Click on the whiteboard image above to open a high-res version in a new tab!

Video transcription
Howdy, Moz fans, and welcome to a new edition of Whiteboard Friday. Have you ever felt like TikTok is reading your mind? It's just an algorithm. My name is Lidia Infante. I'm the Senior SEO Manager at Sanity, and I'm going to talk to you about how TikTok brings you the videos you love.

what do you like

The first thing they're trying to do is show you videos that interest you. They are trying to keep you in the app as long as possible. So they need to know what you like. How are they going to do it? The moment you gambling data brazil sign up, you provide certain demographics data. Your age, your gender, where you're signing up from all gives TikTok enough information to start assuming what your interests are going to be and populate your page for you.

From that first page for you, the topics that you engage with or don't engage with are going to inform TikTok about what you might enjoy seeing on the page for you. After that, they'll try to find topics related to the ones you've shown interest in. For example, I really like cross stitch.