Why is the Aroma format a sustainable business?

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What Marco and Doris did is exceptional: it is a case study to be taken as an example because their idea does not originate from a particular passion, such as cooking!

The great thing about this franchise is the very concept from which the project was born, that is, from wanting to satisfy the needs of their ideal customer, an office worker.

It is truly fascinating that a franchise was born around this idea and I invite you to develop your idea , if you have thought of creating a format from scratch, starting not from the product, and from what you want to sell, but from a problem present in the market that you want to solve.

Another very important aspect that characterizes this business amazon data model is that it is sustainable .


First of all because it has identified a target that has very specific needs: the employee will come to have breakfast in the morning more or less always in the same time slot and consequently the flow of people will be very concentrated.

The staff must therefore be trained to serve people quickly and at the same time provide quality service.