Make a genuine connection. Mind reached out to Sugg for a reason. You should do the same. If an influencer is going to invest their time helping your nonprofit, you should make sure you understand what they do and why they would care about what you do. Find someone who is personally invested in your cause and you’re already off to a great start.
“Just Giving” and set a goal of £10,000. She exceeded that and ended up raising over £13,000 in a very short amount of time. This money was donated by 1,822 people, making the average donation just £7.60 (around $10.70). The fundraising page included some background information about why Sugg was choosing to ask her subscribers to donate:
“Mental Health is something that NEEDS more resource and more ukraine whatsapp number data 5 million awareness and as someone who is very vocal about the journey I’ve been on, I know how many others are still struggling in silence or don’t know where to turn for the help they need and this is where Mind comes in! I’ve had all your support on my journey, and now I want us to show support to those who really need it too,” her fundraising page reads.
Consider how a social media influencer might help bolster your nonprofit marketing strategy and if it seems like a good fit for your organization, try it out!