How are people doing with emails around Christmas?

[suchona.kani.z]

To make sure your messages don't end up in the trash, but instead stand out from the competition, you need to choose the ideal day and time to send them . So while the kids are writing to Santa, you can write an email sending strategy from Black Friday to New Year's.

You're ahead of the curve if you've tried email marketing in the past year. But even if you haven't, ask yourself or brainstorm with your colleagues :

What are our best-selling products and can we offer them with this information?

What links do people click on in emails and which ones are they interested in or not interested in?
What was our Christmas campaign like last year? What worked and what could we do differently?

What statistics can we boast about in our year-end reports? Have we won any awards as a company? Has one of our products won an award? Have we achieved any significant numbers, such as sales, that we can share?


There are several dates within emailing that you should include in poland email list your "pre-Christmas" strategy. Let's take a closer look at these dates:

Black Friday – try to make the most of the most successful day for email marketing in history. It's best to start emailing about a week before the big day. Just make sure your potential customers are ready for a discount bomb! But be careful, if you artificially increase the prices of goods in advance and then "play for discounts", customers will probably notice and you will get more embarrassment than sales.

December 1-19 – the peak period for pre-Christmas gift sales. Online sales are on the rise, people are opening emails that offer gift ideas, including specific product links. This is a good time to send out messages to customers wishing them a happy holiday season, which will make you more personal and touch their emotions.