Now that you know more about the Instagram Story Ads feature, we're sharing some effective tips to help you succeed with your ads.
Dare to Experiment
Videos capture users' attention at least five times more than static images. This is because attention spans are much shorter these days than they used to be.
Integrating audiovisual content into your stories is essential if you want your ads to bc data singapore work: use video to easily overcome attention gaps and keep users engaged.
Create clear, direct and brief messages
To avoid scrolling, it's important to create ads with short, punchy, and easy-to-read messages.
Remember that these ads carry the "sponsored" label at the top of the page; therefore, if you want to capture the audience's attention, you must quickly deliver the message.
Include your brand logo
If your goal is to improve brand awareness and reach new audiences, it's essential that every ad you run features your brand logo.