How does Google Ads determine which ads to show?

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If you are wondering what criteria Google Ads follows in determining which ads to publish , know that it is a real auction .

This auction takes place very jordan cell phone number list quickly every time a user performs a search on Google , which calculates the ranking of each advert in order to understand whether and how suitable it is for the search performed and in what position it deserves to be placed .

As a result, the ad that gets the best ranking ends up in first position , followed closely by all the others.


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Ad Ranking: The Factors That Determine It
If you want your ads to appear in the first position , you must first know the factors that determine their ranking , namely: