This factor gives a lot of credibility to the recommendation,

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This term was coined by guy kawasai, author of the bestsellers the macintosh way and selling the dream, in the s, when he was chief software evangelist at apple computer. This change in the way of relating to customers transformed the brand's audience into true fans who remain loyal to their products to this day. This strategy is not like an affiliate program, after all, consumers will not receive anything in return.

They recommend it because they like the company and not oman whatsapp data because they want rewards. especially when they become producers of content and releases in an organic way. Furthermore, the people who start to follow you will always give priority to your product when they need it, showing how this strategy is also very effective when combined with a post-purchase.

What are the advantages of adopting this strategy? There are many advantages of having a branding strategy that favors evangelization marketing. Below, get to know some of them.Cost-benefitwith this strategy it is possible to have a high return on investment (roi) and the sales conversion is normally greater than the money spent, as the recommendations made generally have no cost.