How interactive emails increase conversions

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She uses the visual power of landing pages to show what her life is like and attract more visitors. Although creating a personal brand requires authenticity and affinity, it doesn't mean you have to share every detail of your life. If your content focuses on your real experience, there is no reason for you to withhold any information. However, you can keep some moments of your life private if sharing them makes you feel exposed or isn't in line with your corporate-style personality.

Step Be a storyteller When developing personal advertising data branding, entrepreneurs usually create a narrative that will launch their career and make their idea evolve. For example, think about what motivates you when you support a character in a television series. Or better yet, reflect on what you consider compelling enough to sometimes empathize with a villain. In both cases, the answer is your backstory. Large corporations and companies struggle to appear more human and gain the trust of their customers.

In your case, you don't need to try too hard to achieve the same goal, since you already have a story to tell. Everything that has brought you to where you are now, the failures, the triumphs, and your inspirations are your starting point. The only thing you have to do is express them using the tone of voice that you have already established to start building an example of personal branding. Step Keep your social media profiles and website updated and up to date We know that an Instagram profile full of photos of flowers and your pet are very adorable and aesthetic, but that will not be enough as a personal branding strategy.