I can’t count the number of

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kexej28769@nongnue
Posts: 347
Joined: Tue Jan 07, 2025 4:41 am

I can’t count the number of

Post by kexej28769@nongnue »

Absolutely not, if their intentions and policies are open, transparent, and honest. Treating customers fairly and respectfully is a small thing, but it has no small impact in the age of social media. In fact, SproutSocial found that transparent practices are golden when it comes to customer loyalty:

85% of people say a business's history of transparency makes them more likely to give it a second chance after a bad experience.
89% of people say that a business can regain their trust if it admits to a mistake and is transparent about the steps it is taking to resolve the issue.
I highly recommend reading the entire switzerland number data study, and while it’s primarily focused on general brands and general social media, my reading of it repeatedly connected to the specific landscape of local businesses. Let’s talk about it!

What do transparency and empathy have to do with local brands?
"73.8% of consumers were either likely or very likely to continue doing business with a merchant after a complaint was resolved."
- Get Five Stars
On the local business scene, we are also witnessing a growing trend of consumers who expect accountability and accessibility, and who speak up when they don’t experience it. Local businesses need to commit to openness in terms of their business practices, just as digital businesses do, but there are certain nuances here as well.

A negative reviews I’ve read that cite the inconvenience caused by local business listings with incorrect addresses and incorrect hours. These reviewers have experienced a sense of abuse due to the brand’s lack of respect for their busy schedules and lack of concern for their well-being. Ignoring local business information online neglects consumers who sometimes even believe that a company is hiding the truth from them!
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