No one has the time in the middle of the business day to read your Outlook version of War and Peace. This one is particularly hard for me, as I am always tempted to add parenthetical additions, many commas and lists for when I feel I need to supply reasons to support my point. Keep your messages between 125-500 words to get a 1 in 2 response rate. If they get even longer, expect fewer people to answer you.
Email for Dummies
Just kidding! I have a third grader! But if you write with simple words, simple armenia phone number list phrasing and simple structure, you will reach more people. Write for elementary school kids and get responses, write for college kids and watch your response rate get carved in half. I have kids so it’s easy for me to pretend I am writing to them, but if you need help, tools like the website Readability-Score or the document editor Word can be used to determine if your writing is simple or complex.
Headlines and Emails
As readers, we gravitate toward emotional language. Whether it’s positive emotion: love, thrilled, elated, awesome; or negative emotion: insane, hate, awful, overwhelmed -- emotion sells. However, going too far with emotion and peppering your email with ranty (and hurtful) words won’t do you any favors either.
Use your buttons!
Aside from the aforementioned lists, I am a big fan of making sure I use the rich text buttons at the bottom of any email editors. Things like italics, bolding and bullets, even the underline function can really help the reader focus in on what he or she CANNOT miss. If you write longer emails like I do, to very busy people (like I do), bolding, indenting, bulleting and using italics can draw attention to directions, deadlines and important information that just can’t be missed.
Short and Sweet wins every time
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joyuntochandr656
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