Launches for loyal audiences that have passed through sales funnels

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In this case, there are several options for making sales:

Simple promotion is the development of a new information product and informing current customers about it.

Promotion through webinars – holding a free webinar, at the end of which a presentation of a new information product is given.

Complex multi-stage launch mechanisms – usually used to promote comprehensive training programs.

Promotion through social networks and messengers
In the current conditions, this method cayman islands email list of promoting information products has become quite promising. Most of all, it is needed by business owners oriented towards a wide audience.

Promotion examples:

Sales via live streaming where you offer viewers the opportunity to buy your product.

Through publications on your page or in the community.

Via YouTube: In your videos, you provide valuable advice to users, demonstrate a professional approach, emphasize the benefits of the product and motivate potential customers to buy.

Through your channel (website)
Trading through websites is rare, as preference is given to social networks. And yet, online platforms bring undoubted benefits. A significant part of the audience is constantly looking for products through search engines. By SEO optimization, you can increase the traffic of your website. Often, the resource becomes the closing element of the sales funnel.

Having your own website is highly desirable for any company, as it increases its attractiveness.

website

Source: freepik.com

Promotion through websites may look like this:

Posting promotional offers or links to product catalogs along with free content that is valuable to your audience.

Placement of advertising banners.

Promotion directly through advertising
The products are sold through popular advertising platforms: Yandex.Direct, Vkontakte, etc.

Of course, the effect here is not guaranteed, since without preliminary warming up of the audience the level of sales will be quite low. However, by combining the specified method with the main tools, you can achieve a good result.

Cold Base Launches
This method has proven itself well. Here is the order:

you are designing a webinar presentation;

place advertisements to attract an audience;

create a database for email distribution;

hold a webinar where you talk about your product;

send out letters with purchase offers.

Discount at the start of sales
The method is quite old and most often works. To attract customers, an advertising campaign is conducted, informing about large discounts, for example, for the first 15 customers the price will be reduced by 30%. As a result, sales increase: buyers do not postpone the decision and immediately place an order.

Such events contribute to positive feedback and increased attention to the seller. Customers will be happy to contact you again.