Base your targeting on data from other sources

[sumaiyakhatun26]

Will you tell me exactly who your customers are? If this question seems offensive to you – kudos to you. However, many businesses do not know exactly who is buying from them, who is their buyer persona .

They simply don’t analyze this type of data or don’t have a way to get it, because, for example, they haven’t set up Google Analytics correctly. When creating a Facebook ad, they focus on ad hoc ideas or simple guesswork.

Meanwhile, things like geographic location (cities), age, or gender of your audience spain rcs data can be easily determined using a simple segment in Google Analytics.

Sure, that's not the only group you should be targeting, but with a small budget you have to start somewhere, right?

Google Analytics is not everything – analyze your current customer base and look for commonalities. This can also be a good starting point for you.