Most often they include a ban on:
indicating prices on the website, despite the fact that this is one of the commercial factors for ranking the website in the search results of Yandex and Google.
Commercial ranking factors are parameters that do not depend on user requests and are taken into account by search engine algorithms when ranking the results of “selling” sites.
Simply put, they determine how convenient it is for a user to use a given site, find the necessary data, make and pay for a purchase, etc.
These factors allow a site to be distinguished from i uae consumer email list nformation resources and be included in the results for requests such as “buy/order/price”, and also determine how much the site can be trusted.
If you enter the search query “interior door + its price”, you will see that the top results will include sites where the product price is openly indicated on the product pages.
The manufacturing company does not always have the opportunity to indicate the price on the website, even with the addition of “from…”. This is unpleasant, but true;
adding useful modules , such as various calculators.
Yes, an analysis of competitors of manufacturing companies from the top search results may well show that they use both the calculator and other similar modules, thus increasing customer engagement and increasing the number of leads.
And in the case of a certain manufacturer, such an addition may be unacceptable due to certain features of the work processes. Sad, of course, but not fatal;
making changes to the structure of the site or catalog (nesting of sections), adding pages useful for SEO (for example, with a privacy policy, grouping of goods by area of use, a detailed description of return conditions, etc.).
Of course, such a ban does not always apply: we have often encountered Clients who agreed to add the necessary information;
simplifying the design to make it more understandable for visitors.