Aligning the start position or beginning of an element

[hasnasadna]

, Ltd. | By improving emails with a focus on one-to-one measures, the channel has grown to double sales compared to last year (sales via email) CRM measures implemented by "Kutsu no Hiraki" and a steady PDCA cycle Carmate Co., Ltd. Carmate Co., Ltd. is a company that plans, develops, and manufactures a wide range of products, including not only car supplies such as car accessories, deodorizers, and child seats, but also software development including smartphone apps and the industry pioneer of 360-degree dash cams.


Previously, they had placed postcards in product uruguay telegram database packages to conduct surveys on products such as their usability, but the information answered on the survey postcards was manually digitized, which meant that the data could not be analyzed or utilized quickly. In addition, the nature of the postcards made it difficult to contact customers and maintain continuous communication. In addition, because there was no information that could be linked to individuals, they also had issues with visualizing horizontal connections, such as when someone who bought a child seat also bought a deodorizer.


To solve these problems, we introduced the CRM system "Synergy!." We were also interested in the high level of security of Synergy! in order to safely manage the collected customer data. By utilizing Synergy!, we worked on the following two points: User registration and warranty registration are accepted via a web form, and the form is used as a customer information reception point. Registered customers will receive emails twice a month about monitor campaigns, needs surveys, new product announcements, etc.