Create Your Ultimate Lead Distribution Process and Retain Top Sales Talent

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Instead, Nick recommends using a weighted system to reward reps for their output with the leads they are assigned.

“If you get a hundred leads,” explains Nick, “what is your output on those hundred leads? That number can determine who is number one on the leaderboard, and you can reward them by giving them more leads next quarter.”

This kind of weighted distribution based on each rep’s output with the leads they’re given ensures that everyone has the opportunity to make it to the top of the sales leaderboard, and they’re incentivized to improve their efforts and get more leads in their pipeline.

Don’t Automate Simply for the Sake of Automating
Automation only makes sense if it saves your team time and effort while generating enough ROI to cover costs.

“Automate when you have a clear set of repetitive guatemala telegram data tasks coming in every day,” advises Nick. “Let’s say you have 20 leads coming in every day; you look at the lead and assign it to the next person. When this becomes mindless, and you notice your eyes glazing over while doing this, it’s time to translate that into an automated system.”

If your startup is growing, it’s even more vital that you get lead distribution right from the get-go. After all, this is a crucial aspect of attracting and retaining the type of salespeople that can make a difference in your business.

So, automate when it’s necessary. Start simple and regularly measure the results. Optimize transparently alongside your team. You’ll build a happier sales team that feels they’re getting a fair share of your business’ top leads.

Want more about how Close can help you distribute leads to your team? Check out our 10-minute on-demand demo (no sign-up required):So, What’s Wrong with Just Checking In?
It’s a simple enough way to grab your lead’s attention. It’s easy to do. It’s short. What’s the issue with just checking in?

So, What’s Wrong with Just Checking In?
You can annoy your prospect: Office workers receive over 70 emails, chat messages, text messages, and phone calls daily. Remote workers receive six times more emails than their hybrid counterparts. And the more buying power someone has, the higher that number goes. Your leads are overwhelmed—they don’t need yet another meaningless check-in.