Ideas for the semi-annual evaluation of your digital strategy

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WSI, Marketing Project Manager
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Summary: Half of the year is over and it's a good time to evaluate your digital marketing strategy. We invite you to read these ideas and tips to find out what is still working well in terms of SEO in 2024.
Half of the year has passed, so it's important to evaluate your company's marketing strategies. What may have worked well six months ago could become irrelevant very quickly if you don't stay on top of what's working in digital marketing.

So in this blog post, we'll explore ten marketing ideas and tips for the remainder of 2024.

SEO Techniques and Content Marketing senegal telegram number database Strategies That Work Well in 2024
Our research suggests that businesses looking to improve user engagement, SEO performance, and overall profitability should prioritize the following strategies in the second half of 2024:

1. Emphasize user experience (UX)
In 2024, search engines will prioritize websites that focus on user experience. According to the UX Design Institute , companies that improve their website UX design can achieve conversion rates of up to 400%, and 66% of customers say they are willing to pay more for a great user experience.

Key factors to consider for UX are page loading speed, mobile friendliness , and simplicity of navigation. The website should be user-friendly and accessible, and offer valuable information in an easy-to-understand format. In order to improve UX and meet user and search engine expectations, it is important to use the right tools to understand user behavior analytics.