3. Instagram
Customers often use Instagram to browse products, ask clarifying questions and make purchases. In fact, Instagram is built to encourage purchases. The network’s Product Tags feature enables you to malta b2b leads highlight your products directly in your videos and posts so customers find them easily and get all the information they need. Here is where they might also be interested to know more about specific products or deals. That’s why monitoring and responding to comments on Instagram regularly is important for your brand.
Apart from being prompt in your responses, it’s also ideal you show interest in customers by acknowledging neutral comments. This nudges customers to consider your brand during a purchase, nurtures your relationship with them and manage your social media reputation, as a brand that’s appreciative of its followers.
To view your Instagram notifications, tap the heart icon in the top right corner of your app. Click on the comments you want to respond to and you’ll automatically see the post. Tap Reply to respond to the comment. If you want to leave a response on someone else’s post, tap the comment bubble icon directly below the photo and you’ll reach the comments page. Type your comment and tap Post to send.
A screenshot of an Instagram comment section where a customer is leaving a message.
4. LinkedIn
Responding to social media comments on LinkedIn is different from other social channels. Since it’s a platform geared toward professionals, you need to respond in a friendly but formal manner. Acknowledge comments by liking them and express your thoughts succinctly in your response.
A screenshot from comments on a LinkedIn post where users and brands both interact in a friendly but formal manner.
To comment on LinkedIn posts, click on the Comment option under the post and type your message in the box that appears. To reply to someone else’s comment on your post, open the post, click on the comments and tap on Reply to respond.
Twitter's notifications tab that gives options like Home
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