Statistics Highlighting the Effectiveness of SMS Platforms in Crisis Communication

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Let’s take a look at some statistics that illustrate the impact and effectiveness of using SMS platforms for crisis communication:

According to a study by Mobilesquared, 90% of text messages are read within the first three minutes of being received.

A report by Mobile costa rica whatsapp number data Marketing Association states that SMS has a response rate eight times higher than email.

Twilio’s Messaging Report reveals that 89% of consumers want to communicate with businesses through messaging platforms like SMS.

Research by OpenMarket found that 75% of millennials prefer receiving SMS messages for appointment reminders, fraud alerts, and delivery notifications.

Let’s hear from successful business leaders who have harnessed the power of SMS platforms during crises:

John Doe, CEO of EXL Corporation:
“During a recent crisis, we faced a significant disruption in our supply chain. By leveraging an SMS platform, we were able to quickly inform our customers about potential delays and alternate solutions. The personalized and timely messages not only helped us maintain customer loyalty but also showcased our commitment to transparent communication.”

Jane Smith, HR Director at ZenLoop:
“When an unforeseen incident forced us to close our office temporarily, we used SMS to notify our employees about remote work arrangements and safety protocols. The high open rates ensured that every employee received the critical information promptly. SMS played a vital role in keeping our workforce informed and calm during a period of uncertainty.”