Limitations when creating a segment based on DMP data:

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After clicking the "Create segment" button, the service will begin processing the data. This will take about two hours. After that, access to reports in Yandex Audiences will be opened.

Working with segments based on external data (data providers)
When setting up advertising in ADFOX, create a segment in Yandex Audiences based on provider data (DMP — Data Management Platform).

Data providers store the following information ecuador telegram number database about users: gender, age, interests, location (country, region, city), education, income level, services used, etc. All this can be used for flexible advertising settings.



Unable to view statistics.
You cannot grant access to a segment to another user.
You cannot create a similar user segment based on a DMP segment.
The only available operations with segments in Yandex Audiences are renaming and deleting them.

The following DMPs are connected to Yandex Audiences:

Aidata.me;
NPOAnalytics;
Weborama;
Navigine;
AmberData and some others.
See the full list of DMPs here .

How to create a segment
On the Segment tab, select Create Segment - Data Providers (DMP):

How to work in Yandex Audiences [detailed guide]

In the window that opens, select the characteristics that match your target audience. Then the segment you created will include users who match the specified parameters.