Trigger chain constructor in Carrot quest:

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increase the number of applications and sales;
increase the percentage of loyal users and brand ambassadors;
Reduce customer churn with a CVM marketing strategy ;
collect more positive reviews;
reduce advertising costs.
How Personalized Marketing Works
The essence of personalized marketing is to show customers unique messages that are suitable for them. For example, a user sees an ad for computer chairs for professional gamers, follows the link to the site list of algeria cell phone number and sees an offer with exactly the same chair. Or looks through the catalog on the site, adds the product to the cart and when placing an order sees recommendations for products that are suitable for this purchase.

To create such offers, companies collect all possible customer data from different sources. CDP platforms help collect information about each customer from different channels and combine this data into a single customer profile .

For example, Carrot quest is a platform for automation of marketing and communications with clients based on CDP.

The entire history of interaction with the user is collected into a single Carrot quest client card. The card shows which elements of the site the user interacted with, what he was interested in, what he bought, etc.

The service allows you to create sales funnels and track analytics at all stages.

Constructor of trigger message chains in Carrot quest: the chain of communications on the screen consists of a pop-up, messages in Telegram and email
In the service, you can select a segment from your subscriber base in a few minutes, create a message in a visual designer and launch it without the help of a specialist.

For example, using Carrot quest:

Authentica.love store earned 4.2 million rubles in revenue in three months ;
Cougar online store gets +15% revenue from trigger mailings ;
Online furniture store DaVita uses user data to attract targeted traffic to Yandex.Direct .
Test marketing automation in Carrot quest
Use ready-made templates and customize messages to get your first applications in just 7 days of the trial period.

Test Carrot quest
Steps to set up personalized marketing
Typically, personalization launch occurs in three stages.

Collecting user data. At the very first stage, marketers collect as much data about the user as possible: gender, age, place of residence, and others. All these indicators will help establish communication. For example, based on the place of residence, you can assume the seasonal needs of the client. Data on purchases and online behavior are also useful - they help make the most personalized offers.

Company and product analysis. Here it is important to analyze the product and understand which product groups can be offered to different user groups or specific clients. For example, based on their age, interests, or even the purchase history of clients with a similar profile. For example, if men aged 35+ from Moscow actively bought specific brands, you can test a message with this brand on other users of this group.