Where's that for offering full album experiences to fans?

[asikurrahmanshuvo]

Much like Diana Ross in The Supremes and Michael Jackson in The Jackson 5 , Beyoncé knew from her early days in Destiny's Child how to command attention and captivate audiences with her talent, her voice and her acting.

But being just like everyone else was never enough for Queen Bey. As Nicki Minaj's song says, she "changed the game with that digital drop," alluding to the surprise drop of her self-titled album in 2013, challenging the entire industry status quo at the time.

And with her new album Renaissance , she's doing it again. Beyoncé is tapping into the effervescence of social media content, but without being volatile or easily consumable.

You could say that the singer is swimming against the " TikTok tide " that many music professionals (and, let's face it, marketing professionals too) are following. However, her evergreen strategy has a lot to teach us about how to paraguay consumer mobile number list make noise in the digital world, without relying on trends, by adopting a more solid and consistent approach.

Now, put on your freakum dress and join me to find out how this Marketing monster will attack!

The music industry has changed a lot in recent years, adapting to the demands and behaviors coming from social media, especially TikTok. Artists like Halsey and Doja Cat have even made public how chaotic it is.


It's nice to have tracks that are appropriate for trends and viral dances, but it shouldn't be mandatory for everyone. What about longer tracks? What about vocals? What about references?

The “15-second generation,” as I like to call them, is so conditioned to get bored easily, that we now have to consider creating content for lazy people. How bad is that?