B.- Have greater reach
Your customers and prospects need to be in the right place at the right time for indonesia phone number sample emails, radio ads, or advertising to reach them in their inboxes. As long as you can meet the requirements to keep your emails out of the spam folder, almost everyone will have your email in their inbox . All you have to do is make sure they open it.
Furthermore, email is a medium that can be viewed on a variety of devices, from mobile phones to tablets, laptops and desktop computers. The message can go anywhere, and can be viewed from multiple devices. Therefore, its reach is very high.
C.- Add personalization to your messages
clients for a gym with email marketing
People subscribe to an email list for different reasons. Some are considering joining a gym. Others have already joined but want to take advantage of special offers. Email marketing allows you to personalize your message for each person on the list .
To do this, you need a good segmentation strategy. This involves dividing prospects into small groups to send specific information at a specific time. These users must share a series of specific characteristics.
D.- Implement a less invasive strategy
clients for a gym with email marketing
Traditional marketing assumes interest among your target market. Whereas email marketing requires recipients to first opt-in to receive the email. And that's already a big step because it means there's a prior interest .
Everyone who receives your emails is interested in what you have to say. And they will be much more interested in your gym than someone who has never heard of it before.
How to attract clients to a gym with email marketing
If you are struggling to communicate with your potential clients and convert them into members of your gym, emails can help. Here are some key things to keep in mind for your gym:
1.- Customer follow-up with emails
clients for a gym with email marketing
You've probably been to a gym and once you've gone to ask for information and walked out the door, no one has shown any interest in you. That's a big mistake and a lost client. The same thing happens when you've gone to try out a class or asked about the schedule for a specific practice.
In addition to leaving a bad first impression on your potential clients, not following up is a missed opportunity. Potential clients who have already taken a tour or visited your gym are the best fit for you. They are the people most likely to want to become members.
A simple email thanking them for their visit and offering them written information can be the start of your relationship. But make sure the information is personalized. If a person wants to take pilates classes, don't send them information about spinning.
2.- Lead emails
clients for a gym with email marketing